Poultry industry constitutes one of the most significant segments of the agricultural and veterinary sector worldwide. For this reason, one of its main objectives is to improve not only the quantity but also the quality of the offered product. Over the year, the abuse of antibiotics as growth promoters has led to the development of antibiotic-resistant bacterial strains, imposing the need to find alternative solutions for animal welfare and for gastrointestinal diseases prevention, finding confirmation in the use of pre and probiotics. Various stressors, together with feed deprivation during the first few hours of chicks’ life increase the chance of disease contraction and mortality. This is why we want to propose an innovative feeding system to be used immediately after hatching directly into the incubation room. LICUICEL COMPLEX is a complementary feed that provides all the nutrients and additives needed by chicks’ in their first hours of life, promoting the development of the gastrointestinal system and preventing the documented side effects caused by fasting.